Varvara Sergeevna Makarova, known as Splitica, was born on June 8, 2004, in Moscow. She gained recognition in 2022 after appearing on the second season of the TNT show College, where her provocative appearance sparked controversies. Starting her social media career in 2020, she posted content characterized by shock value and elements of trash culture, which contributed to her becoming a meme. Splitica is active across multiple platforms, including TikTok, Instagram, YouTube, and Telegram, where she shares humorous videos, live streams, and exclusive materials.
Her online persona incorporates influences from anime and combines boldness with irony. Despite facing criticism for offensive content and bullying, she continues to grow her brand and maintains a private personal life. Splitica’s follower base includes over 45,000 on TikTok and more than 300,000 on Telegram, reflecting a significant digital presence centered on her distinctive style and content approach.
