Yana Zenina, known as YAYANA, was born on July 9, 2001, in Novopolotsk, Belarus. She studied architecture at the Belarusian National Technical University and began sharing photos of her hometown on Instagram in 2015. She gained popularity in 2020 through collaborations with Vlad A4 and Egor Shkred, launching her YouTube channel “YAYANA” featuring pranks, challenges, and vlogs. Yana has over 1 million followers on TikTok and more than 1.5 million on Instagram, and she is active on VK, Telegram, and YouTube with 500K+ subscribers.
Yana is in a relationship with Egor Shkred, and they have a cat named Rick. She has five tattoos and continues to produce content despite a 2024 incident involving the unauthorized release of her intimate photos and videos on Telegram channels and websites. Yana chose not to comment on the leak and maintained her focus on creating content. She remains a notable blogger with a large following.
